Your designer MUST have your search engine placement in mind WHILE designing your site. If not it may be VERY difficult to get your site listed and may have to be redesigned. You need statistics that show unique visitors (people), not unrealistic stats showing all files viewed. We are the Internet professionals and will assist you in making decisions, but you are the boss and we will create to YOUR specifications!
Compare the cost for year round - 24 hours/day, World Wide advertising to what you are paying for your yellowpage ad.
There are no contracts, so you can stop your advertising at any time, but we ask that you give us 3 months to get firm listings to see how your product will sell.